The MTV VMAs have this year announced a new category for its awards. The VMA’s have introduced The Best Video with a Message category that helps in creating a union between the social activism and music as well as responsibility.
The new category will also recognize the artists, who had attempted to make the audience think a little more about the world where they live. Many of the videos are based on issues related to bullying, domestic abuse and LGBT rights.
With the introduction of the new category the VMAs have done a great job, as there are always certain videos that touch the hearts of the audience with the issues raised in them. Such videos are not only a good source of entertainment but also an eye opener for many.
The program producers are well appreciated for the introduction of the new category in the VMAs, where sensitive issues like LGBT rights and domestic violence will be touched. Such videos will be like an instrument to bring about a change in the society where such things exist. This year the inaugural nominees for the category include, Katy Perry, Lagy Gaga, Pink, Taylor Swift and Eminem Feat. Rihanna. The award ceremony will be aired on 28th August 2011 on MTV.