American singer and song writer, Taylor Swift is now attempting to present herself in a brand new way. The singer released her new line of Mother’s Day cards through American Greetings.
The best part is that the cards feature the images of her lyrics to the popular tracks like ‘The Best Day’, which she had written for her own mother, Andrea. The cards will also have the lyrics of ‘Stay Beautiful’.
This is not the first time the singer has ventured in to greeting cards. Last year Swift released Valentine’s Day Cards which also featured some of her girls meet boys material. Lindsay Kalback , who works on the Swift brand team at American greetings in a statement said, “We’ve worked very hard to ensure that this year’s Mother’s Day collection from Taylor had the right variety to help consumers celebrate all of the moms in their life. The cards really do a great job of reflecting the details that make every relationship unique while still offering the casual tone, bold designs, and fun enhancements that have made the collection so popular. We can’t wait for shoppers to check out the collection and we are even more excited for moms to receive the cards.”
Moreover, the cards also feature some of the girly and romantic touches of the singer like the dainty flowers and pastel colours.